NMML
Insight:
Celebrates India's leadership history, highlighting the diverse approaches and contributions of its Prime Ministers. It sees the museum as a tribute to these leaders, reflecting the tapestry of the nation's progress.
Strategy:
The strategy revolves around creating a comprehensive and engaging visitor experience, showcasing the diverse leadership styles and historical contributions of India's Prime Ministers through interactive exhibits and educational content.
Creative Solution:
Includes a user-interactive mobile app, intuitive website, and informative brochure to guide visitors. The approach emphasizes engaging, informative user experiences, leveraging technology like 3-D mapping, AV projections, and holograms to bring historical narratives to life.